Services
Services

When you want the flexibility of having assistance to supplement efforts for a single task or
having comprehensive involvement on specific initiatives, Liberty Waves will tackle projects
large or small.  Services are available independently or as bundled customized packages.

        Research & Planning
        Business Development
        Marketing Support
        Marketing Collateral
        Writing & Coordination
        Presentations
        Graphics & Branding
        Public Relations
        PR Collateral
        Event Coordination
        Websites / Multi-Media
        Logistics / Project Management


Service Menu

    Research & Planning

    Market Research
    o        Competitive analysis
    o        New markets / market potential
    o        Procurement procedures / trends
    o        Client satisfaction / surveys & testimonial collection

    Strategy & Implementation Planning
    o        Goal and strategy clarification
    o        Marketing program / plan development
    o        Team and consensus building
    o        Reporting & follow-up
    o        Branding strategies & programs


    Business Development

    o        Lead generation [qualification, collection, management, reporting]
    o        Targeting and Initiatives [development, coordination & implementation]
    o        Relationship Building: Prospects: coordination and relations
    o        Relationship Building: Strategic Partners: coordination and relations
    o        Staff training & development


    Marketing Support

    Marketing Collateral
    o        Company literature: [fact sheets, tri-folds, brochures, mailers]
    o        Staff resumes/bios
    o        Case studies
    o        Product / service spec sheets
    o        Client references

    Writing & Coordination - General Support
    o        Pre-proposal meeting representation
    o        Proposal writing & team coordination (subs)
    o        Grant writing
    o        Award submittals

    Presentations
    o        Powerpoint presentation templates
    o        Presentation content customization
    o        Presentation preparation and team coaching

    Graphics & Branding - General Support
    o        Basic branding packages [logo; business cards; letterhead]
    o        Brand reinforcement pieces [mailers; calendars; posters; displays and exhibits]
    o        Publication layout and design
    o        Ad layout and design
    o        Graphic standards and style guides
    o        Organizing photo libraries
    o        Basic photography and video shooting
    o        High impact visuals


    Public Relations

    o        Process marketing & publicity programs
    o        Trade shows [logistics; graphics preparation & attend]
    o        Media relations
    o        Advertising [ad development & rate negotiation]
    o        Newsletters
    o        Give-aways / product testing
    o        Market opinion surveys
    o        Media relations

    Events / Hospitality
    o        Coordination and staffing
    o        Create and develop buzz strategies
    o        VIP care
    o        Product and service release promotions
    o        Creating memorable hospitality-oriented events
    o        Generate excitement


    Websites / Multi Media
    o        Website updates / refurbishing
    o        New website
    o        Web marketing strategy
    o        Electronic surveys
    o        E-promotions / commerce
    o        Multi-media presentations / promo ads
    o        Video editing & production


    Logistics / Project Management

    o        Goal clarification
    o        Scheduling, follow-up and management
    o        Team coordination
    o        Staffing
    o        Negotiation
    o        Staging and mobilization
    o        Reporting